Although founder Giorgetto Giugiaro — named Car Designer of the Century in 1999 — is no longer with the firm, Italdesign has not only kept its purpose-driven passion, but increased the intensity.
Acclaimed for the automotive artistry it has produced for others in the industry, the Torino-based team has finally stepped in front of the creative curtain to reveal its own masterwork — the ZeroUno supercar.
“The only way to design a successful sports car is to use the form-follows-function approach," says Filippo Perini, head of design for Italdesign and the man responsible for the look of the Lamborghini Aventador. “For the ZeroUno project, we communicated a design language that fits with our company’s DNA, and we employed a simultaneous engineering process."
Badged under the nearly 50-year-old firm’s new brand, Italdesign Automobili Speciali, the arrow-like automobile was presented in full force to the United States market at the 2017 Pebble Beach Concours d’Elegance. It was soon clear from its premiere that the car would be a crowd-pleaser in California.
And it’s no surprise, as the four-wheel-drive coupe’s appearance is as compelling as its performance. Built from a chassis constructed of carbon fibre and aluminum, and covered in a completely carbon-fibre body, the car carries a 610hp, 5.2-litre naturally aspirated V-10 engine mated with a paddle-shift-activated dual-clutch 7-speed gearbox.
The power train enables the ZeroUno to zip from stationary to 100kph in 3.2 seconds and zoom up to 330 kph. The car’s efficiency in motion is enhanced by an air-slicing aesthetic. “The ZeroUno has more in common with Italian GTs of the 1960’s," explains Perini. “It’s a mix of soft, clean surfaces for the main body and extremely functional aerodynamic elements."